The Avo Tree
The Avo Tree is a New Zealand company that sells fresh orchard avocados and related products, with subscriptions offering a 20% discount and home delivery.
About The Avo Tree
The Avo Tree: New Zealand avocados from orchard to doorstep
The Avo Tree is a New Zealand company that sells fresh avocados grown in the country and delivers them directly to the customer. Its focus is on freshness: the fruit is picked to order and does not go through cool storage, according to the company itself. The company operates through its website, where it offers boxes of avocados, regular subscriptions and a skincare line with avocado oil.
Varieties and boxes of avocados
The Avo Tree's catalogue is organised around different varieties and formats. The Hass variety is available from June to May, while the GEM™ variety is offered from August to December. In addition, the company sells other seasonal varieties, such as Reed, available from January to April, although out of season. The boxes come in different sizes and types:
- GEM™ Avocado Box: seasonal set price box, exclusive to the company, in $26 and $37 formats.
- Hass Avocado Box: set price box, the best value for money according to the company, at $21.
- Large Hass: boxes of 10, 20 and 50 units, priced at $26.40, $46.80 and $106.00 respectively.
- Mini Hass: boxes of 20 and 30 units, at $21.80 and $32.70.
- Medium Hass: boxes of 10, 15, 25, 40 and 60 units, priced from $24.30 to $88.20.
- Jumbo Hass: boxes of 6 and 9 units, at $20.94 and $30.96.
- Set Price Box: one price for the whole season, at $32.
- Hass Seconds Box: second quality avocados, with a single seasonal price, in $21 and $32 formats (the latter appears as out of stock at the time of analysis).
The prices indicated correspond to the published catalogue and may vary. The company applies a 20% discount to subscriptions, which reduces the final price of each box.
Flexible subscription and savings
The Avo Tree offers a subscription system that allows customers to receive boxes of avocados on a regular basis. The process consists of choosing the size, type and desired frequency; orders can be paused, skipped or modified at any time. The subscription includes a 20% discount on the price of each box, applied automatically. The company highlights that the avocados are sent at their optimal point of freshness, without cool storage.
Skincare with avocado oil
In addition to fresh avocados, The Avo Tree sells a line of skincare products made with avocado oil. This category is presented on the website as an alternative for personal care, although the specific characteristics of the products are not detailed.
Shipping and seasonal notices
The company delivers its products to the home. At the time of analysis, the website informed that orders placed between 19 December and 5 January would be dispatched on 5 January. This type of notice responds to the seasonality of the activity and the availability of the harvest.
Customer reviews
The website shows an average rating of 4.9 out of 5 based on 1,907 reviews, according to the Google platform. The comments highlight the quality and creaminess of the avocados, the speed of shipping, the care taken with packaging and customer service. Some reviews mention occasional issues with damaged orders or delays, which the company would have resolved by replacing the product. The company offers a service called "Avo Insurance" for these cases, although a recent review indicates that it may no longer be operational.
Sale of fresh avocados by subscription