ALEXSHOP®

ALEXSHOP was founded in 2016 around an idea that still shapes its catalog: offer watches and accessories from recognized brands to shoppers who compare quality, provenance, and price. The company combines an online store with in-person retail in Montenegro and describes its approach as an alternative to traditional luxury shopping, built around authorized distribution and a broad selection of international labels.

Watches are at the center of the assortment. The site organizes collections for men and women, from sporty and digital styles to automatic, dive, chronograph, and dress watches. The selection includes names such as Casio, G-Shock, Citizen, DOXA, Orient, BOSS, Diesel, Invicta, and Maserati; specific availability varies by collection and model.

The jewelry section brings together pieces from brands including Aigner, Cerruti 1881, Guess, Guy Laroche, Lotus, and Maserati. The retailer also groups fashion accessories and gift items, including wallets, card holders, pens, and smaller pieces intended to complete an outfit. Browsing by brand, category, and audience makes it easier to move between everyday watches and higher-priced models.

ALEXSHOP says it operates as an authorized distributor and that its products are authentic, with the documentation and manufacturer warranty that apply to each item. That matters in a watch purchase, where provenance, support, and service terms can be as important as design or movement. The company also directs customers to authorized and partner service centers for help after a sale.

The online platform provides information about payment, shipping, exchanges, and returns. ALEXSHOP ships within Montenegro and internationally; for domestic orders, the company advertises free delivery above a minimum purchase amount. Exact terms vary by destination and order, so the site separates the available payment methods and transaction policies into dedicated sections.

The Podgorica store is on Trg Nezavisnosti in the Montenegrin capital’s center. Visitors can see products in person and speak with staff, Combining a physical shop with a digital catalog lets customers compare models from home and stop in when they would rather see a watch’s size, finish, or presentation before choosing it.

ALEXSHOP operates as a multi-brand watch retailer whose range extends to jewelry and accessories, with a shopping experience that links a local store, e-commerce, and after-sales support. Anyone looking for a particular watch can start with its range of brands and movements; gift shoppers can also browse jewelry and accessories in one place. Product documentation, the Podgorica store, and service support define the retailer’s offer.