LOOKFANTASTIC IE

LOOKFANTASTIC IE, online beauty store for Ireland

LOOKFANTASTIC IE is an online beauty store aimed at the Irish market. Its catalogue brings together more than 660 brands in skincare, makeup, fragrance and haircare, according to the site's own presentation. It operates exclusively online and the company encourages customers to download its mobile app.

Catalogue by category

The offer is organised into six main areas: fragrance, makeup, skincare, haircare, bodycare and men's grooming. Within each, specific subcategories are displayed.

• Makeup: foundations, concealers, powders, blush, bronzers, primers, setting sprays, mascaras, eyeshadows, brow products, eyeliners, lipsticks, glosses, lip oils and balms, as well as brushes, sponges, false lashes and nail accessories.
• Skincare: cleansers, serums, moisturisers, eye contour, masks, toners, exfoliators, sunscreens, mists and facial oils, with sections dedicated to concerns such as acne, anti-ageing, pores, dark spots, redness or sensitive skin, and to ingredients such as hyaluronic acid, niacinamide, retinol, vitamin C or collagen.
• Haircare: shampoos, conditioners, masks, oils, serums, heat and sun protectors, treatments for scalp, hair loss, frizz or coloured hair, as well as straighteners, hairdryers, curlers and brushes.
• Fragrance: fragrances for her, for him and unisex, eau de parfum, eau de toilette, mini sizes, hair perfumes, body mists and a home fragrance section with candles, diffusers and room sprays.
• Body and wellness: self-tanners, body sun protection, products for cellulite, stretch marks, dry skin or skin conditions, feminine intimate hygiene, vitamins and supplements, dental care, sleep and stress products, and sexual wellness items.
• Men's grooming: shaving, facial and body care, shampoos and treatments, styling and hair tools, as well as fragrances.

Brands represented

The site lists a wide range of brands, including Aesop, Aveda, Avène, Anastasia Beverly Hills, bareMinerals, benefit, Bioderma, Bobbi Brown, Bondi Sands, Carolina Herrera, Caudalie, CeraVe, Clinique, Color Wow, Drunk Elephant, Dermalogica, ELEMIS, Estée Lauder, Eucerin, Fenty Beauty, Garnier, Giorgio Armani, Hugo Boss, Kérastase, Kiehl's, KIKO MILANO, La Roche-Posay, Lancôme, L'Oréal Paris, MAC Cosmetics, Maybelline, NARS, Olaplex, The Ordinary, The INKEY List, Redken, Rituals, Shiseido, Sol de Janeiro, Tom Ford, Vichy or Yves Saint Laurent, among many others. The selection includes both mass-market brands and luxury names and specific Korean beauty brands.

Beauty boxes and gift editions

The company sells subscription beauty boxes, with monthly payment and upfront payment options, and offers gift vouchers for three, six and twelve months. The catalogue also includes advent calendars — one beauty and one grooming —, a 12 Days of K-Beauty edition and several limited-edition gift sets, such as those called New Season Edit, Just Because Edit and You Deserve It Edit. The store indicated contents and estimated values for some of these boxes.

Promotions and discount programmes

The site regularly shows percentage discounts (up to 50% off in outlet and tiered discounts from 20% to 50%), featured weekly offers and a seasonal products section. It also announces specific discounts for key workers and NHS staff, as well as for young people and older people, and a referral programme with a ten-euro reward.

Shipping and mobile app

The store information includes two delivery options: standard shipping for 4.95 euros and express shipping for 25 euros. The company promotes downloading its app as a way to access the store.