Millies

Millies, Irish beauty and personal care retailer

Millies is an Irish beauty store that sells haircare, skincare, makeup, fragrances, body care and wellbeing products. Its catalogue is organised by product categories, brands and specific hair and skin concerns, and includes both mass-market references and professional and clinical skincare lines. The company presents itself as a trusted beauty destination in Ireland and offers delivery throughout the country.

Professional haircare and electrical tools

The hair section covers shampoos, dry shampoos, conditioners, treatments and masks, solution bundles, colour, brushes and accessories, as well as travel sizes and a specific men's grooming section. The store also distributes electrical tools from brands such as Dyson, GHD, Shark, Hot Tools, Steampod and Beauty Works, along with heat protectors and styling products.

Among the haircare brands in the catalogue are Kérastase, Alfaparf, Aveda, K18, Kevin Murphy, Color Wow, Nioxin, Moroccanoil, Olaplex, Eleven, Pureology, Redken, L'Oréal Professionnel, Joico and Philip Kingsley. The selection can be filtered by needs such as dry or frizzy hair, coloured, damaged, hair fall, fine or limp hair, sensitive scalp, blonde hair and vegan options.

Facial care, clinical skincare and K-Beauty

In skincare, Millies groups cleansers and toners, exfoliators, treatments and masks, serums and oils, moisturisers, sun protection, eye and lip care, nutritional supplements, kits and devices. It has a clinical skincare section and a K-Beauty section, with Korean brands such as Anua, Beauty of Joseon, Cosrx, Biodance, Medicube, Centellian24 and Haru Haru Wonder.

The catalogue allows searching by ingredients —vitamin C, peptides, retinol, niacinamide, hyaluronic acid, vitamin A, retinal, AHA, BHA, glycolic acid, glycerin, ceramides, lactic acid, bakuchiol, plant stem cells and salicylic acid— and by concerns such as acne, ageing, dryness, oiliness, rosacea, pigmentation, dehydration, eczema, pores and blackheads, sensitive skin, pregnancy, inflammation, uneven texture, uneven skin tone and barrier repair. It also includes a selection of dermatological brands such as CeraVe, Vichy, La Roche-Posay, Avène and Bioderma, and professional brands such as Image, Environ, Obagi, ZO Health, SkinCeuticals, Alumier MD, ASAP, Clinicare, Medik8, Murad, Ultraceuticals and Skinade.

Makeup, fragrances, body and wellbeing

The makeup offering includes eyes, lips, foundations and powders, concealers and primers, blushers and bronzers, brows and lashes, setting sprays, brushes and tools, as well as a vegan selection. Among the brands are Estée Lauder, Clarins, Lancôme, BYSK, SOSU, Urban Decay, Kash Beauty, Benefit, Sculpted by Aimee, Iconic London, Scott Barnes, Luna by Lisa, The Balm and Jane Iredale.

In fragrances, the store sells perfumes for women and men, gift sets, body mists and refills, with brands such as Chloé, Armani, Calvin Klein, Dolce & Gabbana, Hugo Boss, Marc Jacobs, Prada, Ralph Lauren, Valentino and Yves Saint Laurent. The body section includes sun protection, nails and manicure kits, self-tanners, bath and shower, exfoliators and scrubs, moisturisers and oils, hand and foot products and maternity items, with brands such as Molton Brown, Ground, L'Occitane, Elemis, Bare by Vogue, Voya, Neom, St Tropez, Bellamianta, Mama Mio and Bondi Sands. The wellbeing section covers supplements, sleep, relaxation, candles, oral care, aromatherapy and pregnancy products, with brands such as This Works, ESPA, Revive Active, Hush & Hush, Health & Her, Ground, AYA, La Bougie, Molton Brown and Solgar.

Skin clinic, advice and consultation service

Millies has its own skin clinic and offers the possibility of booking an appointment, as well as virtual consultations and an online advice hub. The company also sells its own beauty boxes, gift cards and corporate gifting services, and organises its gift offering by recipient and by price ranges, from under 30 euros to under 500 euros.

Promotions and subscriber programme

The site shows promotions current at the time of analysis, such as discounts of up to 40% on most products, 25% on a selection of fragrances and 20% for new subscribers on their next order. The store indicates a cost of 2 euros for next-day delivery on orders to the Republic of Ireland and offers free gifts with purchase. The company describes itself as Irish-owned and operates from Market Square, Kildare Town, Co. Kildare.

Location and contact

Market Square, Kildare Town, Co. Kildare