CPX Research

CPX Research: monetizing apps and websites with paid surveys

CPX Research is a monetization solution operated by Make Opinion GmbH, based in Berlin. The platform connects app and website publishers with paid surveys from reputable brands, so that end users answer questionnaires and the publisher earns revenue. The proposition is presented as a way to increase revenue from a digital product without having to develop a proprietary survey system.

How integration works

The service offers several integration methods depending on the type of product. For web applications, the recommended script allows you to match the appearance of surveys to the site's design with a single line of code; the platform then applies its AI-based survey matching and ranking algorithm. There is also an iFrame option for web and mobile views, which is integrated using a single FRAME tag. For native applications, the available SDKs cover Android, iOS, Unity, Flutter, and React / React Native, and give you control over the respondent experience. The API is intended for experienced publishers who need to customize every aspect of the process.

According to the platform's information, integration can be completed in about ten minutes if the recommended script tag is used. Once completed, maintenance and updates are handled by the CPX Research team, which also proactively reaches out to optimize the integration and maximize earnings.

Surveys, rewards, and user experience

Surveys are displayed with the look and feel of the publisher's site or app. The "Smart Match" matching system selects the most suitable questionnaires for each profile and filters out those least likely to result in completed responses. Survey topics are aimed at B2C audiences and include consumer buying behavior, brand recognition, and perceptions of new products.

The platform states that surveys come from direct and global collaborations with leading brands and more than 120 market research companies. Users receive rewards even when they do not qualify or are screened out during filtering. The platform reports 105 countries, more than 100,000 daily surveys, and more than 52 million survey takers.

Dashboard and tools for publishers

Publishers have real-time dashboards to track earnings and gain insights into active users and their profiles. For those who need more detailed data, CPX Research offers a free DIY survey tool that allows you to conduct studies and gather information directly.

Payments and financial terms

The platform does not charge additional costs for using the service, such as setup fees. Payments to publishers are made by bank transfer or PayPal, with a minimum of $25, or in Bitcoin, with a minimum of $100. Invoices are paid according to the agreed payment terms. As for revenue potential, the company notes that it depends on the visibility of surveys in the app or website and the type of integration; a noticeable integration increases the likelihood that users will respond. As a reference, one active user can generate an average of $5.20 per week, depending on their geographic location.

Security and compliance

The company states that the platform's design, infrastructure, and data quality procedures ensure a secure experience that complies with data protection and privacy regulations.

Adoption and reviews

According to the platform's data, more than 5,000 publishers already work with CPX Research. Among the feedback collected are comments from a partner who highlights the speed and efficiency of support, a user who values the ease and compensation of surveys even when they do not qualify, and a person who uses the service through WeWard and emphasizes customer service.

Location and contact

Elfenallee 5, 13127 Berlin, Germany · Email: hello@cpx-research.com