Organic Basics

Organic Basics, underwear and essentials with responsible production

Organic Basics is a clothing brand based in Copenhagen that designs and sells underwear, activewear and essentials for women and men. Its approach focuses on lower environmental impact production, prioritising the use of materials such as organic cotton and recycled nylon, although not exclusively. The company presents itself as a member of 1% for the Planet and donates to environmental causes with every sale.

Women's catalogue

The women's range covers underwear, bras, clothing, activewear, swimwear, socks and accessories. Underwear includes knickers in different cuts (boxer, briefs, hipsters, shorties, thongs) and bras with and without underwire, as well as sports bras. The clothing section includes T-shirts and tops, sweatshirts and hoodies, bottoms, dresses and skirts, knitwear, sleepwear and socks. The catalogue is also organised by collections such as Activewear, Core, Easy Everyday, Fine Knit, Flex, Invisible, Mesh, Pointelle, Reset, Seamless, Waffle, Smooth, Soft Knit, Soft Touch, Swimwear and True Weekend, and by edits such as Everyday Uniform, Loungewear, Made to Move, Easy Add-Ons, Summer Festival, Summer Layers, Winter Warmers and gift options.

Men's catalogue

The men's line comprises underwear (boxer briefs, boxer shorts, briefs and trunks), T-shirts and tops, sweatshirts and hoodies, bottoms, knitwear, socks, accessories, activewear and swimwear. As with women's, the garments are grouped into collections and edits that make it easier to shop by type of use or season.

Materials and production approach

The company structures part of its catalogue according to the material used. Featured materials include organic cotton in versions of more than 95% and more than 70%, recycled nylon, responsible wool, TENCEL™ Lyocell, TENCEL™ Modal and LENZING™ ECOVERO™ viscose. The company publishes information about its factories and production partners, with a presence in locations such as West Java (Indonesia), Faridabad (India), Minya (Egypt), Phu Kim Village (Vietnam), Bang Sao Thong District (Thailand), Uttar Pradesh (India), Istanbul (Turkey), Bawen (Indonesia), Guangzhou, Guangdong and Shandong (China). It also publishes annual impact reports, with editions for 2023, 2024 and 2025.

Environmental initiatives and collaborations

Organic Basics collaborates with Cool Earth on a project to provide speciality safety equipment that supports Indigenous-led wildfire prevention in the Peruvian Amazon. The company states that 1% of order subtotals is donated to Cool Earth (a UK registered charity, number 1117978), with a donation cap of £20,000 and valid between 1 and 30 April 2026. It also maintains a collaboration with drip by drip.

Shipping, returns and customer service

Orders are shipped within 1 to 2 working days from the company's warehouse in Denmark. The returns policy is 30 days, extended to 60 days for orders placed between 1 November and 31 December. The website shows prices in euros, pounds sterling, US dollars and Danish kroner, and includes a shipping rate finder by country. Customer service is available Monday to Friday, from 09:00 to 15:30.

Promotions and launches featured on the website

The site announced a promotion called Club Week, from 25 September to 1 October, with 20% off for members. It also highlighted the launch of the Autumn/Winter 2026 collection and new activewear pieces, as well as discounts on bra and knicker packs, and an offer of five items for €50. This is promotional information subject to change.