SwanSway

SwanSway: online lingerie, shapewear, and women's fashion

SwanSway presents itself as a solutions-oriented brand developing a new generation of underwear, clothing, and shapewear. Its offering focuses on elegant designs that flatter curves and move with the body, with an emphasis on soft, sculpted comfort for everyday confidence. The company operates primarily through its online store and sells its products in several countries.

Bra and lingerie catalog

The bra catalog includes several product families: push-up bras, minimizer bras, mesh bras, plunge bras, wireless bras, nipple covers, and the Jelly Bra line, which the brand highlights as its #1 trending bra. Among the best sellers are the strapless front-closure push-up bra, also available in plus sizes for D, DD, and F cups with a double front clasp; the wireless deep V seamless push-up Jelly Bra; the sheer mesh unlined underwire strapless balconette bra; and the reusable adhesive push-up bra. The range is rounded out by deep-cup seamless T-shirt push-up bras and strapless, wireless, seamless options from the Jelly line.

Shapewear and underwear

In the shapewear category, the brand sells X-shape high-waist tummy control panties in 5-packs; high-waist seamless breathable tummy and hip control shaping shorts; and a back pull-down easy bathroom shaping bodysuit with tummy and butt contour. It also offers magic leggings with a one-seam design and compression band, available in a buy 1 get 1 free promotion. Underwear includes 5-pack seamless panties and tummy control panties in 5- or 3-packs.

Clothing and other categories

In addition to lingerie and shapewear, SwanSway sells women's clothing: tops, sweaters, sweatshirts, cardigans, bodysuits, leggings, pants, jeans, loungewear, dresses and skirts, jackets and outerwear, and fall and winter clothing. The catalog includes specific pieces such as the classic cropped trench jacket, the casual sweater dress, the dreamy tulle ruffle mini dress, the backless cami dress, the sleeveless square neck jacquard flowy maxi dress, the long plush fleece robe with pockets, and the oversized knit cardigan sweater. There is also a swimwear section and a cashmere and wool section.

Audience and size focus

The brand communicates an inclusive approach with the message that its pieces are made for every body. The catalog includes specific plus-size references, such as the strapless double front clasp push-up bra for D, DD, and F cups. Products are offered in a variety of colors including nude, black, leopard, coffee, white, pink, red, navy blue, green, camel, khaki, and bronze, among others.

Online shopping, shipping, and payments

The store offers free shipping on orders over $79 and accepts returns within 30 days. Available payment methods include credit card, PayPal, Amazon, American Express, Apple Pay, Diners Club, Discover, Google Pay, Mastercard, Shop Pay, and Visa. The company ships to the United States, Australia, Canada, France, Germany, Italy, Mexico, New Zealand, Spain, and the United Kingdom, with billing in USD for the United States and Mexico, and in the corresponding local currencies for the rest of the listed countries. The site shows customer service via email and live chat, with a typical response time of 12 hours.

Corporate information and customer service

The site's corporate information identifies the company as Wuhan Pingxingxian Design Consulting Co., Ltd. (武汉平行线设计咨询有限公司), with address at Room 702, East Side, 7th Floor, Zhongyin Building, No. 1284 Heping Avenue, Qingshan District, Wuhan, Hubei, China, 430080. The stated customer service hours are Monday to Friday, 9:00 AM–6:00 PM (GMT+8, Beijing time) and Sunday to Thursday, 8:00 PM–5:00 AM (EST).

Location and contact

Room 702, East Side, 7th Floor, Zhongyin Building, No. 1284 Heping Avenue, Qingshan District, Wuhan, Hubei, China, 430080 · Email: support@swanswaywear.com · Hours: Monday to Friday, 9:00 AM–6:00 PM (GMT+8, Beijing time) / Sunday to Thursday, 8:00 PM–5:00 AM (EST)