Northern Fitness

Northern Fitness, fitness and gym equipment in Canada

Northern Fitness is a Canadian fitness and gym equipment store that operates through its website. Its catalog is organized into four main areas — strength, cardio, conditioning and recovery — and brings together products from more than one hundred brands, as well as its own line under the Orion name. The company presents itself as Canadian owned and operated.

Strength: dumbbells, racks and machines

The strength section covers dumbbells (sets, adjustable and accessories), benches (weight, specialty and with attachments), racks (squat, power and half racks), kettlebells, Smith machines, leg machines, Olympic barbells and their accessories, plates (Olympic, bumper and sets), cable machines, all-in-ones, functional trainers, home gyms, storage and flooring, as well as lifting accessories.

Cardio and conditioning

In cardio it offers treadmills (motorized, folding and manual), bikes (indoor cycles, recumbent, upright and air), ellipticals, climbers and steppers, cardio accessories and rowers (WaterRower and air and magnetic rowers). The conditioning area includes reformers, balance and stability, bands and tubes, body weight, medicine and slam balls, battle ropes and jump ropes, speed and agility, sleds, rucking footwear, rebounders, vibration training and weighted wearables for ankles and wrists.

Recovery, Pilates and yoga

The recovery section covers foam rollers, massage guns, massage sticks and balls, mobility tools, stretching and yoga (mats and accessories), inversion tables, saunas, cold plunges and red light therapy. It also has a specific Pilates category and an apparel category, with training shoes.

Brands and training styles

Among the brands distributed are Altas Strength, Apex Fitness, Aviron, Balanced Body, Centr, COREFX, Eleiko, Force USA, GORUCK, HigherDose, Hyperice, Ironmaster, JumpSport, Keiser, Life Fitness, NOHRD, NordicTrack, NÜOBELL, Orion, PowerBlock, Power Plate, STEPR, Therabody, Technogym, Torque Fitness, TRUE Fitness and WaterRower. The site highlights as exclusives Orion, REP Fitness, Force USA, Balanced Body, GORUCK, JumpSport, Eleiko, Aviron, Pure Plank and WideBodyBench. The catalog can be filtered by training style: rucking, body weight, weight lifting, Pilates, CrossFit, high intensity (HIIT), strongman, running and weight loss.

Customer service and policies

The store offers a help center, contact form, store finder and sections for shipping, return and warranty policies, as well as a commercial section. The site shows a selection of featured products with discounts, such as Orion rubber hex dumbbells, the Orion interlocking rubber tile bundle pack, Orion cast iron kettlebells, the Orion all-in-one functional trainer and the Balanced Body Allegro 2 reformer.