Livia Beauty

Livia Beauty, online store for professional cosmetics in Canada

Livia Beauty is a Canada-based online store specializing in the sale of professional beauty products. Its catalogue covers hair care, facial and body care, nails and styling tools, and includes brands such as Olaplex, ghd, K18, Dr. Schrammek, Unite, Color Wow, Segals and OSiS by Schwarzkopf, among others. The store operates exclusively through its website and ships throughout the country.

Catalogue of hairdressing and beauty products

The offer is organized into several main categories. Hair care includes shampoos, conditioners, treatments, hair colour, styling products and scalp care, as well as litre sizes, kits and duos. The styling tools section includes flat irons, curling irons, hair dryers, combs and brushes, and clippers and trimmers. In skin care, facial and body products are sold, as well as waxes and hair removal systems. The nails category brings together nail polishes, base and top coats, gel polishes, press-on nails, treatments and tools. There is also a specific section for men's facial cleansing products, another for travel sizes and a selection of items under 20 Canadian dollars.

Featured brands and new arrivals

Among the brands represented, the store gives a prominent place to Dr. Schrammek, with lines such as Hydrating, Beauty Elements, Essential, Handsome Care, Regulating, Body Science and Mela White. From this brand, products listed include Hydra Maximum Day Cream, Hyaluron HY+ Performance Serum, High Perfection Eye Cream, Herbal Care Lotion, Handsome Care Hand Cream, Super Purifiant Gel, Enzyme Regulating Cream, Deep Pore Cleanser, Clearing Face Tonic, Clear Skin Silver Fluid, Cellucontour Body Cream, the night cream and day fluid from the Mela White line, and Blemish Balm Cream Snow, among others. In styling tools, the ghd Sculpt Styler flat irons in white and black stand out, as does the ghd Platinum+ Professional Smart Styler in one-inch version in white and black. In professional hair care, Olaplex references appear such as treatments No. 0, No. 3, No. 4, No. 5, No. 6, No. 7, No. 8 and No. 9, as well as the 1000 ml size of the shampoo and conditioner, and the 4-in-1 Moisture Mask. Products from K18 are also offered, such as the leave-in molecular repair hair mask in 150 ml size, from Unite, such as the 7 Seconds detangler, from Color Wow, such as the Style on Steroids texturizing spray, and from Segals, such as the thin-looking hair shampoo in 1000 ml size.

Promotions and prices

The site maintains a section of active promotions and another of clearance items. Prices are expressed in Canadian dollars and many products show a reduced price next to the original crossed-out price. Examples visible at the time of analysis include the ghd Sculpt Styler flat iron with a CAD 100 reduction, the ghd Platinum+ with discounts of CAD 110 and CAD 120 depending on colour, and several Olaplex products with reductions ranging from CAD 8 to CAD 55. The store also groups gift ideas, with sections for gifts under CAD 100 and over CAD 100, as well as duos and kits.

Shipping and purchase conditions

Livia Beauty offers free shipping across Canada on orders over CAD 120 before tax. For orders below that amount, a flat rate of CAD 16 applies across the country. The store has a user account, wishlist and shopping cart, and allows filtering products by Canadian brands and by items under CAD 20.