FARM Rio

FARM Rio, Brazilian women's fashion with signature prints

FARM Rio is a Brazilian women's clothing and lifestyle brand that operates primarily through its online store. Its catalog is built around printed garments and colorful designs, with dresses as the core category. The brand presents itself as a beloved label in Brazil and has expanded its international presence through an e-commerce platform.

Garments and catalog categories

The store's offering spans several categories of clothing and accessories:

• Dresses: mini, midi, and maxi.
• Tops, blouses, and bodysuits.
• Bottoms: skirts, shorts, and pants.
• Rompers & jumpsuits.
• Swimwear, knitwear, and outerwear.
• Shoes & bags.
• Home & gifts.

The site also organizes shopping by occasion—special occasion, wardrobe essentials, warm getaways, or back to office—and maintains a sale section with discounts by category and price range (under $100, $150, and $200).

Collaborations and capsules

The brand develops collections in collaboration with other labels and creators. Among the collaborations announced on the site are Stanley 1913, Rip Curl, Vicky Montanari, Barbour, adidas, and Havaianas. These capsules are presented with their own products and informational pages within the store.

Campaigns and product line

The site features campaigns such as As Cariocas, Nature Lovers, From Sand to Snow, Spring Summer 2024, and Fall Winter 23. The fall-winter collection includes knitwear, shoes, and bags. The brand also maintains a line of home goods and gifts under the name Home & Gifts.

Commitment and certifications

FARM Rio declares its status as a Certified B Corporation and publishes information about transparency and the 1000 Trees a Day, Every Day initiative. This content is grouped in the Our Commitment section of the site.

Shipping, returns, and loyalty program

The store offers free shipping on orders over $50 and free returns. It has a membership program, the FARM Rio Club, with benefits and rewards, and a mobile app with 15% off the first order using code APP15. The site includes a help center with sections on order status and tracking, delivery times, restrictions, sizing, damages and defects, price adjustments, shipping and returns, and exchanges.

Presence and corporate structure

The company has physical stores, which can be found in the Stores section of the site. FARM Rio is part of AZZAS 2154. The website is available in several countries and offers a country selector to tailor the shopping experience.