Letto

Letto, Australian-made electric adjustable beds

Letto is an Australian company that designs and manufactures electric adjustable beds and sells them directly to consumers through its online store. Its catalogue is organised into packages that combine an adjustable base and mattress, as well as selling bases, mattresses, bedding, protectors and accessories separately. The company presents itself as Australian owned and operated and states that its beds are designed in Italy, with a history dating back to 1967.

Featured models and packages

The website shows three main packages, with prices indicated at the time of analysis:

• Split Queen (153x203 cm), at AUD 3,490, designed for apartments and small bedrooms, with independent adjustment for each side.
• Split King (184x203 cm), at AUD 3,690, the most popular size according to the company, balancing space and independent adjustment for couples.
• Split Super King (214x203 cm), at AUD 4,490, aimed at those seeking maximum space and comfort.

Packages are also offered in Long Single and King Single sizes, and adjustable bases and mattresses in those same sizes are sold separately.

Bed features

The adjustable bases include four USB charging ports, infinite height adjustment, integration with standard bed frames, full-body massage function and zero gravity position. Assembly is designed to be carried out without special tools and, according to the company, most customers can complete it in under 20 minutes. The mattresses feature interchangeable layers that allow the firmness level to be modified.

Business approach and warranties

Letto operates primarily online and does not have a showroom, as stated in its FAQs. The company attributes its prices to a direct-from-factory sales model that eliminates intermediaries such as wholesalers, distributors and physical stores. It offers free express shipping across Australia, a 10-year warranty and a 30-day and nights comfort guarantee. The website shows a rating of 4.9 out of 260 reviews and states it has more than 10,000 Australian customers.

Stated uses and benefits

The company targets its beds at people looking to improve circulation and reduce joint pain, relieve back pain and spinal pressure, mitigate acid reflux and heartburn, and reduce snoring and improve breathing. The testimonials it publishes mention cases of chronic pain, arthritis, reflux, poor circulation and snoring, with customers in Perth, Brisbane and Sydney.

Comparison with traditional retail

Letto compares its Split King, at AUD 3,690, with traditional beds from brands such as Tempur, which it places above AUD 10,000. It highlights as differences two firmness levels in a single mattress, a complete all-inclusive package, online ordering with fast delivery and buying from home without in-store sales pressure.