Mad Hats

Mad Hats, Australian specialist in custom caps and hats

Mad Hats is an Australian supplier of custom caps and hats operating nationwide. The company presents itself as a custom headwear specialist since 1967 and offers three main customisation methods: embroidery, printing and patches, as well as the option to buy blank or fully custom design.

Its catalogue covers a wide variety of products, including trucker caps, snapbacks, bucket hats, beanies, visors, military caps, wide brim hats and scarves. The website organises the range both by product type and by target sector, with specific collections for work, education, events, promotions and teams, golf, netball, baseball and lifestyle.

Customisation and online design studio

The company provides its customers with an online design studio that allows creating a design from scratch or starting from a product in the catalogue. The tool supports uploading a logo, adding text, choosing colours and composing the final artwork before selecting the product. It also offers the possibility to request a quote.

Among the commercial conditions highlighted on the website are a one-piece minimum, fast delivery and competitive prices. The company states it has more than 22,000 happy customers and presents itself as Australia's biggest cap supplier, a claim that corresponds to its own description and not to independent verification.

Catalogue and distributed brands

The catalogue includes references from brands such as Ottocaps, Flexfit, Richardson, Inivi and GTO. The range is organised into featured collections such as camo, organic/sustainable and an XL collection, as well as new arrivals and sale sections. Among the listed products are, for example, Summit Trucker, Flex Enzyme Washed Adjustable Baseball Cap, A Frame Flex Cap, Terry Towelling Flex Bucket Hat, Kindy Bucket Hat, Flex Premium Surf Hat, a structured 6-panel model in 100% RPET, The Flip Reversible Cord Bucket Hat, Ottocap 39165 High Crown Foam Trucker, Kosiosko Structured Cotton Blend Trucker Hat, CAMO STORM GTO112 and several Realtree EDGE models.

The company also sells a collection of hats for $3, a free logo promotion and a Mystery Hat product, as well as a reference linked to the Rugby World Cup. Prices shown in the catalogue range, for example, from $7.77 for a Sports Ripstop Cap to $25.99 for a structured Flexfit 6277XX.

Customers and applications

Mad Hats works with businesses, brands, events, sports teams and organisations across Australia. The website shows a gallery of completed work with precision embroidery and quality materials, and offers specific sections for corporate customers, loyalty or trade programmes, and resources such as a blog, FAQs and colour palette.

The company declares it is Australian owned and maintains customer service channels by phone, email and chat, as well as a careers section.