Petal & Pup

Petal & Pup, online women's fashion from Australia

Petal & Pup is an Australian-based online women's fashion store that sells clothing and accessories for women. Its catalogue is organised into categories such as dresses, tops, pants, skirts, matching sets, jumpsuits and playsuits, knitwear, outerwear, denim and loungewear. The offering is completed with shoes and accessories: jewellery, bags, sunglasses, hair accessories, bra alternatives, belts, hats, lanyards and picnic rugs.

Dresses for every occasion

Dresses are one of the core categories in the range. The store classifies them by colour (white, pink, black, green, blue, yellow, red, brown, orange and purple), by length (maxi, midi and mini) and by style (floral, cotton, linen, resort, long sleeve, event, satin, strapless, backless and knit). It also offers filters by occasion: formal, casual, party, cocktail, bump friendly, wedding guest and vacation. There is a selection of dresses for $79 AUD or less.

Weddings, events and bump-friendly

The company dedicates specific sections to the wedding sphere. For wedding guests it distinguishes between cocktail, black tie, spring, summer, destination and bump friendly. For bridesmaids it offers dresses in pink, green, blue, yellow, floral and black. It also has a section for the bride, with white dresses, and bump-friendly options integrated across different categories. Other occasions covered include hen's parties, events, workwear, date night, weekend and teacher looks.

Sizes, brands and shopping services

The catalogue spans sizes 4 to 16 and includes maternity options. Among the brands it carries are Abrand, Alias Mae, Billini, Nippies by B-Six, SNDYS, Rollas and Runaway The Label. The store accepts payments via Afterpay and Klarna, and offers free shipping on orders over $100 AUD. It has its own app, a student and graduate discount programme, and collaborations with other brands, such as the one with The Somewhere Co. The website allows you to select country and currency from several options, and redirects to a specific version for the United States.

Customer care and website content

The customer care section includes FAQs, contact, shipping, returns, accessibility and the EU right of withdrawal. The company also maintains a blog with news and a selection of pieces highlighted by the community of customers, who share their looks on social media. The site publishes a notice that product availability may vary by region.