RugLove

RugLove, custom rugs and runners from Melbourne

RugLove is an Australian family-run rug store operating from its showroom in Melbourne. Its catalogue covers indoor and outdoor rugs, with particular focus on hallway runners, which the company itself presents as its largest and most distinctive range. The firm describes itself as Australian-owned and family-run, and offers free rug delivery Australia-wide with stated exceptions for Western Australia, the Northern Territory and Tasmania.

Hallway runners and custom cutting

The core of the business is hallway runners, available in ready-made versions and in custom cut-to-size models tailored to the customer's measurements. The company carries out cutting and overlocking in its own facilities, and sells both rubber-backed runners, designed for extra grip, and soft plush options and hard-wearing designs for high-traffic areas. The range also includes hallway runner samples so customers can assess the material and finish before deciding.

Styles, materials and collections

The store organises its catalogue by styles and materials: modern, traditional, wool, natural fibres, jute, outdoor and kids. It also groups rugs by room (bedroom, lounge/living, dining, nursery, bathroom and kitchen/laundry), by size (small, large, oversized, round and runner) and by colour, with a palette ranging from black, blue, brown and taupe, green, grey and silver, multicolour, orange and yellow, pinks and peaches, red, through to white and cream. The range is completed by a line of non-slip underlay and a clearance section.

Among the featured collections are those by designers such as Laura Ashley, Emma Blomfield, Darren Palmer, Steph & Gian and Orla Kiely & Marimekko. The catalogue shown on the site includes examples such as the Darren Palmer Travertine Silver rug, the Lunar Almond, the Isla Green, the Diva Sage Green, the Arabella Wool Jute Natural, the Roma Cross Grey Hallway Runner 67 cm wide, the Roma Dots Red Hallway Runner 80 cm, the Selena Bone Hallway Runner 80 cm, the Cara Olive Round, the Harmony Beige, the Araya Santo Grey, the Cozy Ivory Beige 5426, the Nita Charcoal Grey, the Harmony Smoke Grey, the Araya Glacier and the Summit Motif Cream, with prices that at the time of enquiry started from certain amounts and carried varying discounts.

Customer services and purchase conditions

The company offers free styling advice: customers can fill in a form and a stylist reviews their needs and responds with recommendations. The site advertises fast delivery, easy returns and a 100% satisfaction guarantee, with a seven-day returns policy. It also mentions the option of deferred payment through Zippay.

Customer reviews

The site collects reviews from shoppers who highlight value for money, colour and design accuracy, the rubber backing that keeps the rug in place, custom cutting, the service received in store and fast delivery. Several of these comments come from repeat customers.

Editorial content and guides

RugLove maintains a blog with practical articles on the care and maintenance of hallway runners, the process of cutting and finishing custom runners by the metre, and a size guide for choosing the right rug for the space.

Location and contact

Shop 4, 535 Geelong Rd Brooklyn 3012 Victoria · Phone: +61 3 9191 7177 · Email: sales@ruglove.com.au