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RoadAhead – Competitive Intelligence for Sales Teams
RoadAhead Home About Contact Toggle Navigation Competitive Intelligence for Sales & Marketing Teams Sales Teams Marketing Teams The RoadAhead is unpredictable.How can sales and marketing hit their KPIs and revenue goals when a competitor undercuts on cost, innovates on features or just out markets? Pricing
I'll work with you to understand how the competition prices. And the results will be relevant and consistent to your specs. Positioning
Whether it be presentation of capabilities in proposals, RFPs or simple email pitches, I'll help you understand your competition's messaging. Secret Shopping
Whether in-store, on the trade-show floor or online, I'll document and report on how your competitors are marketing and selling at POS. Wouldn’t it be nice if the business road always looked like this? The driving is easy, cool, smooth and frankly, enjoyable! There will always be challenges. There are things sales and marketing can do more of to ensure a smooth road. In my experience, too little time is spent understanding the competition and strategizing specifically to stay competitive. My capabilities and services are intended to facilitate access to competitive information and to spur competitive thinking. About TonyTony Perucca is a 30+ year veteran with sales, operations and customer success experience across b2b services, media, and SaaS industries.. Tony Perucca Principal Get in Touch Home base
Seattle, WA USAGive us a ring
Tony Perucca
+1 206 222 tbd
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