Fiat Direct Parts

Genuine Fiat parts supplied from Swindon

Fiat Direct Parts is the online parts operation of Fish Brothers (Swindon) Ltd, a family-owned car dealer group based in Swindon, in the South West of England. The service is run from a Fiat parts distribution centre in the town and sells only brand-new Genuine Fiat components, which the company states are sourced directly from Fiat. Orders are shipped to customers throughout the United Kingdom, and every item carries a one-year Fiat warranty.

The group traces its history to a single dealership opened in Faringdon in 1948 and has since grown into a multi-franchise dealer group. The parts website presents itself as one of the UK’s leading Fiat parts suppliers, a claim that reflects the company’s own positioning.

Vehicle coverage and catalogue

The site is organised around a vehicle selector that lets customers identify parts by make, model, year and trim. The catalogue covers a broad span of Fiat and Abarth models, including:

• Fiat 124 Spider (2017–2020), 500 (2007–2016 and 2017–present), 500e (2013–present), 500L (2012–2022), 500X (2016–present) and 600e (2023–present)
• Abarth 500e (2023–present), Abarth 595 and Abarth 695 (both 2012–present) and Abarth Punto Evo (2010–2013)
• Fiat Brava and Bravo (1995–2002), Bravo (2007–2014), Doblo (2000–2010, 2011–2022 and 2023–present), Ducato (2006–2020 and 2021–present), Fullback (2016–2019), Fiorino (2007–2021 and 2022–present), Grande Punto (2005–2009), Panda (2003–2011 and 2012–present), Punto (2012–2018), Punto Evo (2009–2012), Scudo (2007–2016, 2017–2022 and 2023–present) and Tipo (2015–present)

Beyond the model-specific search, the store groups products into categories such as accessories, brakes, consumables, engine parts, merchandise, oils and lubricants, service kits and wipers. The homepage highlights promotional selections, including brake sets advertised at up to 30% off, touch-up paint sticks at 10% off and key covers on sale, alongside a section of popular Fiat parts and products.

Ordering, delivery and payment

All Genuine Fiat parts, accessories and merchandise can be ordered online. The company says orders are normally shipped within 72 hours and that every order includes delivery tracking. Customers can also buy online and collect from the Swindon location. Payment is handled through PayPal or the site’s card payment system, and PayPal Credit and PayPal Pay in 3 are offered as financing options. If a required part cannot be found in the catalogue, the site provides an enquiry form through which the company confirms the Fiat part needed.

Warranty and packaging

Products are described as coming with a one-year warranty direct from Fiat. The company also states that it tries to limit packaging by sending multiple parts together, a measure it presents in terms of reducing its carbon footprint.

Customer service and background

The business emphasises customer service, citing more than 70 years of experience in that area. Its parent, Fish Brothers, describes itself as a trusted, family-owned dealer group with a long record of returning customers. The parts site includes customer-service resources such as an enquiry form, a return request form, FAQs, delivery information and account management.