ecoLiving

ecoLiving: plastic-free household goods from West Sussex

ecoLiving operates as both a distributor of sustainable products and the owner of its own UK brand of zero-waste goods. The company presents its range as an alternative to disposable, plastic-heavy everyday items, with a catalogue spanning kitchen, bathroom, personal care, oral care and stationery. Its stated aim is to keep microplastics out of the oceans, and it describes all of its products as designed to reduce waste and plastic pollution.

Own-brand manufacturing and distribution

Beyond reselling third-party lines, ecoLiving states that it creates zero-waste products under its own UK brand and also offers a manufacturing service alongside a fulfilment service for trade customers. The catalogue mixes own-brand items with products from external brands, including Biork, Chewsy & Mintastic, Coccoina, Elephant Box, FixIts, Fushi, Haoma, Keep this Cracker, KOOSHOO, LoofCo, neat., Neon Kactus, Oceansaver, Our Tiny Bees, Percol, Pit Putty, Safix, Sol de Ibiza, StripWash, The Environmental Toothbrush, The Fourth Candle Company, The Silicone Straw Company and Wablu.

Product categories in the catalogue

• Kitchen: washing-up liquids and bars, compostable sponges, wooden and FSC-certified brushes, dish brush replacement heads, reusable baking liners, coconut fibre scrub pads and vegetable brushes.
• Laundry and cleaning: non-bio laundry powder in 1.5 kg and 750 g formats, dishwasher tablets and powder, dishwasher salts, natural bleach and laundry strips.
• Bathroom and personal care: handmade soaps, plastic-free deodorants, organic cotton buds, reusable face wipes and shampoo bars, including a soap-free version.
• Oral care: toothpaste tablets in Biotic Boost, Mineral Boost, Oral Boost and Pro Whitening variants, plus compostable toothbrushes.
• Other lines: FSC-certified stationery, glass water bottles, reusable cups, natural rubber hot water bottles and hair accessories from KOOSHOO.

Trade focus and retailer supply

A significant part of the operation is wholesale: products are distributed to retailers, and the site invites shops to apply for a trade account or order through Faire. The company describes its trade service as friendly and helpful, and it also lists a stockist finder for consumers looking for physical points of sale.

Environmental commitments

ecoLiving states that its materials are biodegradable, compostable or recyclable and that it is working towards a carbon-neutral future with responsibly sourced materials. It reports membership of 1% For The Planet, through which it donates a portion of profits to ocean protection against plastic pollution, and a partnership with Eden Reforestation Projects to plant native trees. FSC-certified products are flagged in the catalogue.

Direct sales and customer feedback

The online shop sells to individual customers as well as trade buyers, with standard UK delivery priced from £2.95 and same-day dispatch for orders placed before 11am, according to the site. The product pages carry customer ratings and reviews, including repeated praise for the shampoo bar and the compostable sponge; these are individual customer opinions rather than an aggregate assessment.