Aromantic

Aromantic: natural cosmetic ingredients for formulators since 1997

Aromantic is a UK-based supplier of natural and organic cosmetic ingredients aimed at both professional formulators and home DIY skincare makers. The company presents itself as operating since 1997 and states that its catalogue contains more than 700 ingredients. Its offer combines raw materials with containers, equipment and educational resources, so that customers can develop and package their own cosmetic formulations.

Ingredient range

The catalogue is organised into broad families that cover most of the needs of a cosmetic formulation. The product menu lists actives, botanicals, butters and waxes, carrier oils, CO2 extracts, colours, essential oils, emulsifiers and thickeners, fragrances, hydrolates, preservatives and vitamins. It also includes cosmetic base products and ready-made products, as well as shower and bath items and spa products and treatments. Within these families, the site distinguishes between organic and non-organic carrier oils, organic and non-organic essential oils, vegan waxes, clays, exfoliants, face masks and body wraps, and different types of extracts such as dried herbs and tinctures, glycerol extracts and waters.

Some of the products highlighted on the home page include vitamin E oil, organic jojoba oil, a preservative, hyaluronic acid gel, eco marine algae extract, emulsifying wax (BTMS 25), vitamin A palmitate and squalane. The site also mentions a line of SEPPIC beauty care ingredients and a selection of products available for pre-order.

Packaging, equipment and ready-made options

Beyond raw materials, Aromantic sells containers and equipment for making cosmetics. The packaging section includes plastic bottles (20/410), glass bottles (GL18), closures for both formats, jars and miscellaneous equipment. For customers who prefer not to formulate from scratch, the catalogue offers cosmetic base products, ready-made products and recipe kits, including kits for bath bombs and soap making, hair care, detergents and surfactants, and aromatherapy.

Recipes, courses and formulation resources

The website includes a section of recipes and another dedicated to courses on natural skin care. It also publishes a blog and a resources area. The company states that it has launched a separate service, the Cosmetic Formulation Hub, described as a space to connect formulators, manufacturers and regulatory experts. According to the site, this hub can help from the formulation of a new product or range to its launch in another market.

Wholesale and retail channels

Aromantic operates a wholesale website for larger volume requests and pricing. It also invites retailers to join through a specific form. The main site includes a wholesale product list and a section for wholesale enquiries. In addition, the company runs a loyalty programme called Aromantic Rewards and an affiliate programme.

Shipping and service notes

The site indicates free postage and packaging on all UK mainland orders of £65 or more, excluding VAT, and offers Klarna as a payment option on orders above £30. It states that most orders are shipped within 24 hours. At the time of writing this profile, a notice on the home page warned that orders placed would not be shipped before the week commencing 19 October due to a change of premises. The company describes itself as environmentally conscious and says it minimises packaging.

Customer feedback

The website displays a rating of 4.9 out of 5 based on 3,702 reviews, and elsewhere on the same page another figure of 3,642 reviews appears. These are the values shown on the site at the time of writing this profile.