Shopkund

Shopkund: Indian ethnic wear sold online from the United Kingdom

Shopkund is an online store specialising in Indian clothing for women, men and children, operating from the United Kingdom under the shopkund.co.uk domain. Its catalogue is organised around occasions rather than simple garment categories: wedding season, religious festivals, family gatherings and parties each have dedicated sections. The range covers sarees, lehengas and lehenga cholis, salwar kameez, Anarkali suits, gowns, kurtis, palazzo suits, sharara suits and Indo-Western pieces, alongside a menswear line with kurtas and sherwanis and a children's line.

Plus sizes and free customization

A distinct part of the offer is aimed at plus-size women. The store states that it carries a full range of Indian wear designed for larger sizes, from Anarkali and Punjabi suits to palazzo, sharara and churidar suits. Alongside this, Shopkund advertises a free customization and custom-made service so that garments can be adjusted to the customer's measurements and preferences.

Quality control and sourcing

According to the company, products are made with materials it describes as superior quality and are checked before dispatch by a separate quality assurance team of experienced professionals. The store says its collections come from manufacturers in India it describes as reputed, and that it carries recent, trend-led designs for different events.

Jewellery and accessories

The catalogue extends beyond clothing to matching jewellery, presented as the natural complement to ethnic outfits. The store lists jhumkas, layered necklaces, chokers, bangles, anklets, jholas, maang tika, heavy danglers and kamar patta, and positions the online purchase as an alternative to visiting physical jewellery shops.

Menswear, kidswear and Indo-Western styles

Beyond womenswear, Shopkund sells Asian wear for men and children at what it describes as pocket-friendly prices. The children's selection includes embroidered dresses and lehenga choli for girls and silk kurtas for boys. The Indo-Western line is presented as a fusion of Western and Asian fashion, with bright colours, bold prints and modern cuts intended for dinners, family functions, coffee dates and weddings.

Shipping, payment and international reach

The store reports that it began by serving customers in India and has since started operations in France, the United States, Spain and other countries. It offers free shipping on orders of £100 or more within the United Kingdom, next-day shipping, and order tracking by email link once an order is confirmed. Payments are described as encrypted and secure. The site also states a 14-day window to change your mind and lists customer service by mail and telephone among its guarantees.

Occasion-led collections

The catalogue is grouped by celebration: wedding sarees, wedding and bridal lehengas, wedding sherwanis and kurta pajamas, plus sections for Eid, Navratri, Karva Chauth, Christmas and Diwali. Popular searches highlighted by the store include Pakistani dresses, Indo-Western outfits, saree blouses, cotton and georgette sarees, and lehengas in colours such as white, black, gold, yellow and purple. A ready-to-ship selection of lehengas and sarees is also listed.