Romanian Drinks

Romanian Drinks: imported Romanian beverages sold online in the UK

Romanian Drinks is a small family business founded in October 2023 by Andrei and Luisa, who describe having lived in the UK for the previous ten years. The company operates as an online retailer specialising exclusively in Romanian beverages, both alcoholic and non-alcoholic, imported for sale to UK customers. Its stated aim is to widen the range of Romanian drinks available on the British market and to open new distribution channels for Romanian producers.

The site presents the business as the home of the most diverse selection of Romanian drinks in the UK, a claim that is the company's own characterisation of its catalogue. At the time of writing, the shop listed more than 300 labels and stated that it held over 4,500 products in stock in its UK warehouse, with the intention of adding new products every month.

Wine, beer, spirits and soft drinks in the catalogue

The assortment is organised into alcoholic and non-alcoholic sections. The wine range covers red, white, rosé, orange and sparkling wines, and also includes Moldovan and Georgian wines alongside the Romanian offer. Beer and cider are listed separately, as are spirits.

• Whisky and Scotch, including Romanian whisky
• Brandy graded VS, VSOP, XO and XXO
• Fruit brandies: palinca (palinka), horinca, and tuica and rachiu (rakia)
• Liqueurs and cream liqueurs
• Gin, vodka and rum
• Aperitifs and vermouth, plus sparkling cocktails
• Schnapps and other distilled drinks
• Miniatures and tasting packs

The non-alcoholic side includes alcohol-free beer, sparkling champagne-style drinks for children, flavoured water, soft drinks and cordials. Beyond drinks, the shop sells gift sets, chocolate, gift cards and drinkware, and maintains sections for clearance items, promotions and new arrivals.

The case for Romanian wine

In explaining its rationale, the company notes that Romania ranks among the world's top ten wine-producing countries but exports only around 5% of its output, which it says leaves international customers with few opportunities to drink Romanian wine outside the country. It cites more than 400 vineyards and over 500 winemakers as the base behind its wine selection.

How ordering works

The site describes a three-step process: the customer browses and orders, the company prepares and dispatches the order, and the buyer receives the products. It advertises free delivery on orders over £150, a 30-day return policy, fast delivery and gift cards, and offers 10% off a first order for newsletter subscribers. A trade account and an affiliate programme are also listed among its services, together with private tastings.

Alongside the shop, the site publishes a blog and a knowledge hub on Romanian drinks, culture and history, a section introducing its suppliers, and cocktail recipes.

Customer service and trading stance

The company states that it has received over 300 reviews across Trustpilot, Google and Facebook and describes its customer service as holding a 5-star status. It presents itself as a trusted merchant and invites customers to discuss preferences and receive recommendations.

On responsible drinking, it says it upholds the objectives of the Licensing Act and promotes moderation. It also commits to not spamming customers, not selling their data, not selling out-of-date or damaged products and not inflating prices to create misleading discounts, stating that a price reduction reflects a cut in its own margin.

Company registration

The site identifies the operating company as Romanian Drinks Limited, registration number 15195528, VAT number 452126421 and AWRS number XCAW00000121719. Orders are handled by email at orders@romaniandrinks.co.uk, and the shop also offers a contact form and a callback request option.