
VComfort UK
UK retailer of premium massage chairs, stocking brands such as Ogawa, Rotai, Bodyfriend and iRest, with home trials, showroom viewings and an onsite repair team.
About VComfort UK
VComfort UK: massage chairs sold, trialled and serviced from the UK
VComfort UK is a British retailer specialising in massage chairs. Its catalogue is organised by mechanism and by intended use rather than by brand alone, and it spans entry-level models through to high-end chairs with dual 4D back mechanisms. The company states that it has served more than 3,000 UK customers since 2017.
Alongside its own vComfort line, the shop carries chairs from Ogawa, Rotai, Bodyfriend and iRest. The range is grouped into five tiers: Beginner Essentials, Everyday Wellness, Premium Advanced Therapy, Advanced Recovery, Therapeutic Performance and Medical Grade Recovery.
How the catalogue is structured
Products are classified by back mechanism, from fixed-point and 3D systems up to 4D, 4D+ and dual 4D configurations. A filter system on the site also sorts chairs by features, including zero gravity, back and calf heat, foot rollers, reflexology rollers, body scanning, body and ankle stretch, space-saving designs, airbag intensity control, adjustable roller speed and width, arm and calf rollers, manual or auto-extending footrests, voice control, touchscreen and remote panels, Bluetooth music, armrest quick controls, memory functions, an integrated air ionizer, USB charging and wireless charging.
Colours listed across the range include beige, black, blue, grey, grey-black, jet black, khaki, rose gold and white, with prices spanning from £0 to £19,999 in the site's search filter.
Named models in the range
- Fixed-point back mechanism: MeDiFiT Pro.
- 3D back mechanism: Ogawa Resta, Medifit Pro Max, Trok Pro Max, DreamVend Pro and ProVend.
- 4D back mechanism: Falcon SV, Dreamliner, Primus 4D Pro, iSupreme Max, Phantom, Rovo, Davinci, Quantum, Ogawa Maestro and Ogawa BioVis.
- Dual 4D back mechanism: Rotai A68 Pro, Xavier Duo Pro Max and Royal Glide Duo Pro Max.
- Medical Grade Recovery tier: 733 Bodyfriend, Xavier Duo Pro Max, Royal Glide Duo Pro Max, Rotai A70 Max, iRest Maesthron, iRest Eagleton and FlexiCare Duo Pro Max.
Recent additions highlighted by the retailer include the Xavier Pro Max, Royal Glide Duo Pro Max, MeDiFiT Pro Max, Bodyfriend CES733, Xavier Duo Pro Max, Trok Pro Max and a Quantum model with audio speakers by Bang & Olufsen. A Bodyfriend chair is listed with its launch still to be determined.
Buying options: pre-order, ex-demo and vending
The site separates its stock into premium massage chairs, vending massage chairs and ex-demo units, and runs a pre-order channel that bundles bonus savings with a free shoulder massager. At the time of writing this profile, the pre-order listings showed the Xavier Pro Max at £2,799 (reduced from £2,999) with delivery by 31 October 2026, the Primus Pro at £3,499 (from £4,999) with delivery by 30 November 2026, and the iSupreme Max at £4,799 (from £5,999) with delivery by 30 November 2026. A monthly deal section advertised savings of up to 20% on a featured chair, and the site promoted broader special offers of up to 60% off and a 5% discount code for newsletter subscribers.
Trying a chair before buying
VComfort offers several ways to test a model. Customers can book a showroom appointment in London or Birmingham, request a home trial of any model anywhere in the UK for £75, or arrange a virtual product demonstration by video call in which staff present the products and answer questions. The site also advertises a "show van" try-out service.
Delivery is described as free to the doorstep within two to five working days, with guaranteed delivery to any room size and door width. The company states that it provides a three-year warranty as standard, offers extended warranties, and runs an onsite repair team. Other listed services include a yearly maintenance booking, massage chair rental, an upgrade programme and assistance for customers who are moving home.
Massagers and chair accessories
Beyond full chairs, the shop sells body massagers — a shoulder and neck massager, a foot, calf and leg massager and a mini massage gun — plus accessories for chair owners: a protective floor mat, a leather care set, a cushion pad, a foot pad and a chair cover.
Guidance and trade services
The site publishes a buyer's guide, an explanation of what a massage chair is, a summary of claimed benefits, a risk assessment, an electricity consumption calculator and maintenance guidance, along with a product catalogue and blog. It also lists finance options advertised as low as 0% APR, a referral programme, a dealer recruitment channel, and road shows and events.
Customer feedback displayed on the site includes a 5.0 rating from 46 reviews, with individual testimonials from customers in London and Birmingham. One reviewer described ordering a T-ROK chair and receiving next-day delivery from the Birmingham store and showroom, about 36 miles away, with the delivery team installing and demonstrating the chair.
Showroom access
The London store is listed as open by appointment only, with no fixed public days. The Birmingham store operates by appointment on Monday, Tuesday, Wednesday and Thursday, is closed on Friday, opens 12:00–18:00 on Saturday and receives visitors by appointment on Sunday.
Premium massage chairs