Nova Clothing

Nova Clothing: branded menswear and womenswear sold online

Nova Clothing is a British online store specialising in designer clothing and footwear. Its catalogue is organised around two main departments, menswear and womenswear, and is further divided by brand, by garment category and by a dedicated sunglasses section. The shop presents itself as carrying a large selection of top-branded designer pieces, and the range on display spans high-end fashion houses alongside sportswear and casual labels.

Brands in the catalogue

The store's brand index is extensive. On the designer side it lists names such as Alexander McQueen, Givenchy, Dsquared2, Moschino and Love Moschino, Armani and Emporio Armani, Gucci, Off-White, Kenzo, Versace, Philipp Plein and Plein Sport, Balenciaga, Christian Dior, Diesel, Just Cavalli and Roberto Cavalli, Lanvin, Porsche Design and Tom Ford. The menswear selection also includes Amiri, Aquascutum, Armani Jeans, Balmain, Belstaff, Burberry, Calvin Klein, Carrera, Casablanca, Castore, Cavalli Class, Fred Perry, Guess, Hugo Boss, Ice Iceberg, Lacoste, Lyle & Scott, Marc Jacobs, Nike, Palm Angels, Parajumpers, Police, Puma, Timberland, Tommy Hilfiger, Ted Baker and Vans. The womenswear brand list features Jacquemus, Inoa, Ted Baker, Kate Spade, Victoria Beckham, Vans and Puma.

Clothing categories and accessories

For men, the shop is sorted into hoodies, jackets, jeans, jumpers, polo shirts, shirts, shorts, sweat pants, sweatshirts and T-shirts, with a separate sunglasses section. The womenswear side covers hoodies, jackets, jeans, jumpers, leggings, polo shirts and T-shirts, and adds a bags category under accessories. Footwear appears within the product range as well, with trainers from Nike, Vans, Air Jordan and Plein Sport among the items shown.

Product selection and pricing

The storefront highlights two curated groups, labelled Latest Available! and Best Sellers!. The latest arrivals shown at the time of writing included Nike tops, trousers and running pieces, Castore men's jackets, Lacoste jumpers and zip hoodies, Vans trainers and Nike Air Max and Air Zoom Pegasus trainers. The best sellers section featured Off-White T-shirts, hoodies, sweatshorts and sweatpants, Palm Angels sweatshirts, an Emporio Armani jacket, a Kenzo shirt, an EA7 hooded jacket and Plein Sport sneakers. Listed prices are in pounds sterling and many items appear with a reduced sale price against a higher regular price; for example, an Off-White T-shirt was shown at £110 against £260, and a pair of Vans trainers at £70 against £85.

Payment and delivery

The site states that shipping is free on all orders and that new subscribers receive 10% off their first order. Google Pay and Apple Pay are supported: on the payment page, customers select Worldpay as the payment method and are redirected to the provider's page to complete the transaction with either wallet.