Carters Direct

Carters Direct: kitchen and laundry appliances across Sussex

Carters Direct, trading as Carters Domestic Appliances, is a retailer of domestic appliances with a network of stores in Sussex. Its catalogue spans laundry, refrigeration, dishwashing, cooking, floorcare, audio and television, small appliances and heating, alongside a dedicated trade sales channel and a graded and ex-display section.

Laundry and refrigeration ranges

The laundry offer covers freestanding and integrated washing machines, washer dryers, and several tumble dryer types, including condenser, vented, heat pump condenser, compact and integrated models, plus dryers intended for garages or outbuildings. Accessories for laundry are also listed.

Refrigeration includes fridges with and without an ice box, tabletop and integrated fridges, upright and chest freezers in frost-free and non-frost-free versions, integrated freezers, manual-defrost and frost-free fridge freezers, American-style fridge freezers, wine cabinets and drinks coolers. The range extends to refrigeration for garages and outbuildings, humidor storage, blast chillers and refrigeration accessories.

Dishwashing, cooking and built-in equipment

Dishwashers are organised by format: fullsize freestanding, fully integrated, semi-integrated, slimline, tabletop and dishdrawer models, with a separate accessories section. In cooking, the store lists built-in single and double ovens, double built-under ovens, ovens with steam functions, combi microwave and steam ovens, built-in coffeemakers and a range of microwaves, including grill and integrated versions.

Hobs include ceramic, induction, gas, gas-on-glass, dual fuel, slimline domino and sealed plate types. Hoods cover canopy, ceiling, chimney, downdraft extractor, integrated, island and suspended, standard and telescopic formats. Freestanding cookers are offered in dual fuel, gas, tabletop and electric versions, while range cookers include electric, electric with induction hob, dual fuel and gas models. Preparation drawers, warming drawers, vacuum drawers, splashbacks and accessories complete the cooking section.

Floorcare, audio, television and small appliances

Floorcare covers cordless, cylinder, upright, hand-held and wet and dry vacuum cleaners, carpet and hard floor cleaners, steam cleaners and accessories such as filters, bags and vacuum parts. The audio and television range includes AM/FM, DAB, clock and CD radios, internet streaming radios, music systems and amplifiers, home cinema and soundbars, hi-fi systems, vinyl turntables, CD and DVD players, Bluetooth and wireless speakers, headphones and televisions grouped by screen size from 19 to 81 inches and above.

Small appliances are grouped by function: food preparation and countertop cooking, toasters, kettles, coffee machines, teasmade machines, urns, soda makers and drinks makers, steam irons and garment steamers, cordless and corded telephones with answering machines, hair dryers, hair styling tools, electric shavers and men's grooming. Cooling includes air conditioners, cooling fans, air coolers and dehumidifiers, and the store also lists Quooker taps and tap accessories, outdoor items such as window cleaners, BBQs and pizza ovens, cool boxes, shopping trolleys, mops and pails, water filters, clothes airers, step stools, alarm clocks and torches.

Heating and seasonal stock

The heating section lists convector, halogen, fan, oil-filled radiator, tubular, ceramic and quartz heaters, electric fires, electric blankets and heated towel rails. Seasonal messaging on the site promotes a "Bring On The Cosy" theme and a latest deal on kitchen and laundry appliances.

Trade sales, graded stock and promotions

Carters Direct operates a separate trade sales line and a section for graded and ex-display appliances. The site also gathers manufacturer promotions, multibuy discounts and clearance deals, and publishes manufacturer warranty information, including a five-year warranty promotion for AEG and a five-year warranty on Blomberg freestanding appliances, alongside guidance pages on heat pump tumble dryers and fixed and sliding door hinge systems.

Stores and service coverage

The company lists stores in Brighton, Haywards Heath, Horsham, Worthing and Storrington, plus a Storrington warehouse. Each store page references domestic appliances, repairs and servicing, and the areas covered locally; a Southwick page also appears under the Sussex store listings. The Brighton site is described as a superstore.