The Doggy Deli

The Doggy Deli: natural dog treats and canine enrichment from Altrincham

The Doggy Deli is a retailer of natural dog treats, chews, toys and accessories operated by husband-and-wife team Nat and Rebekah. The business began as part of The Doggy House Dog Daycare, a five-star licensed daycare opened in 2013, and expanded into a bricks-and-mortar shop in 2014. From that base it now ships UK-wide and describes itself as one of the UK's most popular natural dog treat providers, with a focus on quality, nutrition and canine enrichment.

Product range: treats, chews and selection boxes

The core offer is natural dog treats and chews, with an emphasis on grain-free and sugar-free recipes. The online catalogue includes selection boxes and bags such as the Boredom Box, Big Chomper for larger dogs, Little Chomper for smaller dogs and the Puppy Pack, alongside treat packs and a Pick n' Mix option. Individual items listed include yak milk cheese chews, rabbit ears with fur, beef trachea, venison legs, buffalo ears, pork snouts, duck necks and feet, fish skin strips, beef horns and tripe-based treats. Prices shown on the site range from around £0.79 for a single chew to £24.99 for a large selection box.

Play, sleep and wear

Beyond edible products, the shop stocks dog toys and a wear range that includes collars and leads, bandanas, bows and accessories, plus dog jumpers and coats. A bath category is also listed. The site organises its catalogue under the headings Treat, Play, Sleep and Wear, with additional sections for new arrivals and best sellers.

Sourcing and product standards

The company states that its treats are responsibly and sustainably sourced from the UK and EU, and that it avoids rawhide and other ingredients it considers undesirable. It highlights high-quality protein sources, the absence of artificial additives, preservatives, sugars, fructose and molasses, and claims that many treats are 100% grain and wheat free. It also notes that some chews help promote healthy teeth and gums.

Subscription, rewards and local collection

A subscription service called Treat On Repeat is offered for repeat deliveries. Customers can join the Pawsitive Rewards programme to earn five points for every £1 spent, redeemable against treats, accessories and beds. A refer-a-friend scheme gives £10 to the friend and £5 to the referrer after the first order. Local customers can use a free Click & Collect service at The Doggy House Dog Daycare on Craven Road, Altrincham, though dog beds are excluded because they are posted directly from a partner with a separate charge.

Charity support and background

The Doggy Deli and The Doggy House regularly hold fundraising events and donate treats to charity. They select two to three charities per year to support and invite nominations from the public. The business is run by lifelong dog owners with five dogs of their own, and the grooming salon The Canine Beauty Room operates on the same site.