BESTY is not managed as a stand-alone subscription inside an app: BE:FIRST enrollment starts in BMSG’s official shop, while member content is accessed through the B with U platform. Understanding the connection between the two prevents a common problem: paying on one account and then trying to sign in with a different email.
Create the account and activate the club
The official page gives this sequence: create a BMSG SHOP account if needed, choose “become a member,” select a plan and payment method, accept the terms, and complete payment. Then install B with U and sign in with the same email and password used for BMSG SHOP. The portal recommends an inbox that reliably receives its messages; its FAQ notes that sign-up or password-reset emails can be filtered by some mobile email services. Check spam and allow the official sender before submitting the same request again.
The published annual fee is ¥6,000. Listed payment options are credit card and participating convenience stores. Convenience-store payment covers a full year, is not cancellable for a partial refund, and requires manual renewal each year. For card payment, the official FAQ says renewal is automatic after the membership month expires; members who do not want to continue must cancel beforehand in the account’s plan-management area. Deleting the app alone does not cancel the subscription.
Joining from outside Japan
BE:FIRST’s official guide confirms that overseas residents may join and that English-language support is available. It also requires a real name and phone number; minors need parental consent, and individual performances can set age limits. For members outside Japan, the fee can vary with exchange rates. Before paying, complete the BMSG account’s mailing address if physical items are expected and make sure the registered phone can receive required notices.
Ticket access means an application opportunity, not a guaranteed seat
BESTY lists benefits such as exclusive content, messages, a digital library and member card, merchandise, and the opportunity to apply during selected member ticket windows. Each concert sets its own schedule, allocation, companion details, and eligibility. For example, the official guide to one fan meeting required companions to hold a membership for some priority categories but allowed non-members for others. Read the page for the specific event; those terms do not automatically apply to every tour.
After joining, use “My Page” to check membership status, plan, and payment method. Keep the receipt, note the renewal date, and confirm which email receives notices. The BESTY profile gathers official sign-up and B with U access links; the guide explains what to check at each stage.
Official portal profile: BE:FIRST Official Fan Club BESTY / B with U
Use the same email for BMSG SHOP and B with U, and check which payment method controls renewal. Ticket eligibility is set event by event, not guaranteed by general membership.
Options to compare
These options relate to the question. Read each profile and check current details before deciding.
BE:FIRST Official Fan Club BESTY / B with U
BESTY is BE:FIRST’s official fan club. Enrollment is completed through BMSG SHOP, while member content is available through B with U on web and mobile app.The official page lists plans, payment options, subscription management, and account help. BE:FIRST’s guide allows overseas residents to join, su
BMSG SHOP account and BESTY member content
Sources & references
Sources for the information and reporting discussed in this guide.
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Official website of BE:FIRST Official Fan Club BESTY / B with U ↗
Primary source
BMSG SHOP / BMSG · Accessed October 20, 2026
Primary source for identity, concept, menu, and contact details.
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Official website of BE:FIRST Official Fan Club BESTY / B with U ↗
Primary source
BE:FIRST Official Site / BMSG · Accessed October 20, 2026
Primary source for identity, concept, menu, and contact details.
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Official website of BE:FIRST Official Fan Club BESTY / B with U ↗
Primary source
BE:FIRST Official Site / BMSG · Accessed October 20, 2026
Primary source for identity, concept, menu, and contact details.