Winnipeg Outfitters

Winnipeg Outfitters, an online outfitter rooted in Canadian heritage

Winnipeg Outfitters Inc. operates as an online store rather than a conventional storefront, presenting itself as a platform for clothing, outerwear, accessories, footwear and adventure and handicraft tools and supplies from a range of brands. The company describes itself as a Canadian heritage company that is owned and operated, and its catalogue is organised around cold-weather and outdoor use.

The retailer states that orders are shipped Canada-wide and that shipping is free on orders over $200 in regular Canada Post areas. It also offers gift cards in any amount and a rewards programme, Outfitters Rewards, through which customers accumulate Outfitters Bucks that can be redeemed for discounts.

Clothing organised by gender and age

The catalogue is divided into men's, women's and kids' sections, each following a similar structure. Outerwear includes winter jackets, shell jackets, rain jackets and snowsuits. Tops cover T-shirts, button-up shirts and polos, hoodies and sweatshirts, and tank tops. Bottoms include sweatpants and joggers, pants, jeans, shorts, rain pants, snow pants and undergarments, with leggings added in the women's and kids' lines.

Footwear spans boots, shoes, sandals, moccasins and mukluks, and socks. Accessories include hats, toques and beanies, neckwear, gloves and mitts, sunglasses and goggles. A separate infant and toddler section complements the kids' range.

Workwear and outdoor equipment

Beyond fashion and seasonal clothing, the store carries a workwear line with work clothing, work footwear and work gear. Its outdoor gear section covers camping equipment such as sleeping bags, tents and shelter, stoves, cookware and drinkware, and knives and tools including knives, axes and tools.

Lighting is another category, with headlamps, flashlights, lanterns and batteries. The catalogue also lists shooting equipment — air rifles, air pistols, slingshots and ammunition — alongside optics such as scopes and sights, binoculars, and rings and mounts. Bags and cases complete the equipment offer: backpacks and totes, duffle bags, dry bags and cases.

Fur, leather and craft supplies

A distinctive part of the assortment is a fur and craft supplies division. It includes tanned furs, fur pieces and strips, parka strips, buffalo robe, and several leather types: split leather, polished leather, garment leather and rawhide. Craft supplies cover beads, linings, crepe and Vibram, and sewing, piercing and cutting tools.

The same section offers finished fur hats in aviator and bomber, Mountie, mountain man, Russian and jockey styles, as well as earmuffs, headbands, fur accessories, fur gauntlets and keychains.

Brands and seasonal collections

The store presents a new fall and winter collection and organises part of its browsing by brand. Among the labels listed are Levi's, New Balance, Adidas, Columbia, Timberland, Merrell, Sorel and Irish Setter. Product examples in the winter range include Baffin boots for women, men and children, Baffin thermal insoles, a Bula beanie, Calikids toddler mitts and a series of insulated and waterproof gloves and mitts from Carhartt.

The company also highlights daily discounts as part of its value proposition and maintains a clearance section alongside its main categories.